Category: Business

Voice-to-MIDI: A More Intuitive Way to Interact with Music

Joe Shanley recently co-authored an article for the MIDI Association of America as a co-founder of Bace Technologies, LLC. The article highlights the company’s music technology, Bace. Bace is a real-time AI technology that translates vocal sounds into usable drum MIDI notes for music recordings. MIDI is the technical standard for communication between musical instruments […]

The Business Model Canvas

You want to develop a business model and don’t know where to start. My advice is simple. You can’t develop a business model unless you know how to create value for customers. In order to create value for customers, you’ll need certain resources, partners, and activities known as business functions. In this article, I will […]

Who is your Competition?

You’ve picked a problem to solve and you’ve identified the market. Great! However, did that preliminary Google search  really yield no results? You must ask yourself, who is your competition? Who is your competition? Many entrepreneurs operate in a vacuum. They generally assume that their solution is undeniably better than anything in market and it […]